SEO – Jaan Kanellis

Ultimate Guide to Building a WordPress Website

The thought of creating your own website may seem overwhelming. You might even think this task is impossible for anyone but a developer or a person with a background in web design. Well, I have good news for you — there’s a software out there that’s so easy to use, virtually anyone can successfully create … Read more

How to Choose a Blog Name That’ll Grow With Your Brand

Clothes, food, habits — outgrowing things is a natural part of life. That’s true for brands as well. When brands decide they’ve outgrown their current way of doing things, this might call for a rebrand. Outgrowing a brand, or at least a brand name, is common. Marketing platform Mailchimp used their rebranding to help the … Read more

11 Social Media Calendars, Tools, & Templates to Plan Your Content

What do cross-country road trips, wedding speeches, and social media marketing have in common? Planning.

How the HubSpot Blog Generates Leads [+ How Yours Can, Too]

It’s hard to believe that if the HubSpot Blog were a person, it would currently be in high school.

11 Stats That Make a Case for Landing Pages

A landing page is a standalone website page dedicated to a specific marketing campaign that is meant to convert site visitors into leads. Landing pages typically offer visitors something that they may be interested in, like an Ebook or a free trial, in exchange for contact information. Getting this information then gives businesses the tools they need to further nurture leads and urge them down the purchasing funnel.

The Beginner’s Guide to Keyword Density

Keywords are a critical part of your SEO strategy.

Six Direct Response Copywriting Tips (and Examples)

Connecting with potential customers is critical to boost interest in your website and drive sales conversions.

What is a Dofollow Link?

The easier it is for potential customers to find your site in search engine results, the more traffic (and sales) you’ll generate.

How to Prevent Redirect Chains from Destroying Your SEO

Have a website? Then you’ve likely heard about search engine optimization (SEO) — the process of making your site easier to find, crawl, and rank for search engines.

How to Detect and Eliminate Keyword Cannibalization

Keywords are king when it comes to engaging users and increasing your search engine ranking.