Jaan Kanellis – Page 2 – SEO and Social Media Marketing Hub

20 Stats About Australian Instagram Users & Trends

In July, nearly 41% of Australia’s population was on Instagram.

How to Design Your Ecommerce Site for More Conversions

To increase conversion rates on your ecommerce website, no part of the customer journey can be overlooked. From your landing page to your checkout page, every aspect of your ecommerce website needs to be carefully designed.

But cultivating a user journey that successfully balances an enjoyable shopping experience with a clear path to conversion is easier said than done.

6 Reasons You Really Need to Write A Business Plan

Starting a busine ss can be a daunting task, especially if you’re starting from square one.

How We Created A New Content Marketing Program & Improved SERP Visibility Beyond SEO (Part 2 of 3)

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters.

17 of the Most Creative ‘Meet the Team’ Pages We’ve Ever Seen

To a prospect seeking out a new service provider, it can all be a little overwhelming. It’s easy to wonder: Who are the real people behind all the smoke and mirrors?

What is Real-Time Marketing? (In 300 Words or Less)

While it might seem like people use delayed media (like streaming services or podcasts) more often, real-time media hasn’t come to a halt. Real-time marketing is still a great way to get in front of and convert your audience. In fact, a new report from Monetate and Econsultancy concludes that UK marketers report a 26% … Read more

How to Increase Your Instagram Engagement Rate

Instagram turns 10 in 2020. It was launched in October of 2010, where its app store debut prompted 25,000 downloads in just one day. Two years later, Facebook purchased the app for $1 billion.

What You Need to Know About Commercial Use

As marketers, we’re often tasked with designing, producing, and creating a variety of content to use across social channels, blog posts, and email.

Why Overworking Is Bad For Your Health (and Your Career)

There’s no doubt that technology has simplified the way we carry out our day-to-day routines. Computers help us do things faster, emails and text messages let us always be in touch, and the internet makes it easy to find the answer to any question with just a quick Google search.

While being constantly plugged in can make us feel safe, connected, and in-the-know — both at work and at home — it also means we never really clock out.

What is Trading Up, and Why It Matters for Marketers

To understand what the term “trading up” means, let’s start with a scenario.