HubSpot’s Management & Leadership Development Expert Shares Tips for Staying Productive When You Work From Home

One of the best training sessions I’ve attended for my career was the PeopleFuel®️ program by The Energy Project at HubSpot.

Here, I learned that to be most productive at work, I needed to manage my energy, not my time.

The training was led by Nick Congelosi, HubSpot’s Management and Leadership Development Head.

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How To Write Meta Descriptions That Don’t Suck

I’ll be the first one to admit it: The first time I wrote a blog post, I had a lot of new terminology to learn. SEO, alt text, headers, all of it was new to me. Thankfully, learning how to use these acronyms to my advantage was a quick learning process. However, there was one … Read more

How to Make a Logo that Perfectly Matches your Brand

You may know this already, but your company logo is the beating heart of your brand. Your rivals, leads, and customers will judge your business with your logo. So, it has to be perfect. The question is, how do you create a perfect logo in the first place? In this post, you will get all … Read more

How to Improve Your Corporate Marketing Strategies [+ Examples]

I know I’ve talked about this before (if you’ve read some of my other blog posts, you might know this already), but I love Taco Bell’s marketing.

The quick-wit on Twitter, the upheaval in their branding a few years ago … I love it all.

The main reason I admire their corporate marketing is because it has a real brand story that I can relate to as a customer.

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4 Ways to Increase Customer Renewals

American companies lose nearly $140 billion annually to avoidable customer churn — that’s a number that would be frightening if it didn’t make so much sense. Businesses lose customers all the time, and it’s not always for good reasons. Regular customer renewal is critical to business. It’s no secret that taking on a new customer … Read more